Designing Programs

- Edited by Casey Reas and Chandler McWilliams -

Technical mastery and innovation are part of the rich history of visual design. The printing press is the quintessential example of how a shift in design technology can ripple through society. In the Twenty-First Century, innovation in design often means pushing the role of computers within the visual arts in new directions. Writing software is something that’s not typically associated with the work of a visual designer, but there’s a growing number of designers who write custom software as a component of their work. Over the last decade, through personal experience, We’ve learned many of the benefits and pitfalls of writing code as a component of a visual arts practice, but our experience doesn’t cover the full spectrum. Custom software is changing typography, photography, and composition and is the foundation for new categories of design practice that includes design for networked media (web browsers, mobile phones, tablets) and interactive installations. Most importantly, designers writing software are pushing design thinking into new areas. To cut to the core of the matter, we asked a group of exceptional designers two deceptively simple questions:

1. Why do you write your own software rather than only use existing software tools?

2. How does writing your own software affect your design process and also the visual qualities of the final work?

 The answers reflect the individuality of the designers and their process, but some ideas are persistent. The most consistent answer is that custom software is written because it gives more control. This control is often expressed as individual freedom. Another thread is writing custom software to create a precise realization for a precise idea. To put it another way, writing custom code is one way to move away from generic solutions; new tools can create new opportunities. Experienced designers know that off-the-shelf, general software tools obscure the potential of software as a medium for expression and communication. Writing custom, unique tools with software opens new potentials for creative authorship.

Excellent read.  See the rest over at Creative Applications.

Posted 4 months ago

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